Worlds Theory revised: the Seinfeld/rap collision is real, and it’s spectacular

In the Seinfeld universe, George was generally responsible for his own misfortune. Whether he was retrieving change from a tip jar, cheating on an IQ test, or purchasing questionable wedding invitation envelopes, the guy just had a knack for tipping the karmic scales against himself. However, when George fell victim to the Worlds Theory, it was actually Jerry who sealed his fate.

It all began when Elaine told Jerry she had an extra ticket to a historical clothing exhibit and asked him if he’d like to accompany her. Jerry declined, but then, without stopping to consider the implications of his actions, he encouraged Elaine to reach out to George’s girlfriend Susan instead. Reasonable, right?

No!

Cue worlds colliding.

With one naïve suggestion, Jerry opened up a Pandora’s Box that nearly destroyed the Independent George we all know and love. But if the fictional Jerry Seinfeld unwittingly betrayed his best friend by facilitating such sacrilege, then real-life Jerry is his redemptive counterpart, a central figure in what may be the greatest collision of worlds pop-culture will ever see: Seinfeld and rap.

On the surface it seems crazy. After all, the only thing rap had in common with Seinfeld when it was on the air is that Jerry and Biggie were undisputedly (according to me) the two coolest New Yorkers out there. But the two worlds have been slowly inching closer for years, and now that the collision has truly taken place, there’s no turning back.

The first empirical evidence hinting at such a possibility dates back to 2008. A young rapper named Wale, who was three mixtapes deep and trying to make a name for himself, put out a fourth which would do just that: A Mixtape About Nothing.

It was clever, widely dispersed, and even featured a brief appearance from Julia Louis-Dreyfus!—whose self-absorbed comments are in peak Elaine form—but it wasn’t enough to fully break down the walls separating the rap and Seinfeld worlds. Think of it as an introduction between Elaine and Susan where they hit it off, but not quite enough to exchange numbers or anything.

Another sign of the walls beginning to crumble was a YouTube video posted in 2010 called “Seinfeld cast can’t agree on rapper Drake.” Yet, despite the snippets of “Love the Drake/Hate the Drake” arguments that are delightfully intercut between Seinfeld footage set to Drake songs, it fell short of inspiring the world to embrace the overwhelming potential of Seinfeld-rap crossovers.

Anyways, things were pretty low key for a while, yada yada yada, and then The Album About Nothing happened! This time around, Wale stepped it up from 15 seconds of Louis-Dreyfus and landed the biggest fish of them all: Jerry freaking Seinfeld. He collaborates with Wale on the entire album and serves as a narrator of sorts, supplementing the tracks with anecdotal ear-candy. At last, in the year 2015, Jerry and Wale provided the final push needed to incite the irreversible collision between Seinfeld and rap.

And the world took notice. In the same month that The Album About Nothing dropped, we received this gift from the heavens.

It seemed too good to be true. But, once the worlds had fully collided, it only made sense that the most hype rap song of 2015 (again, according to me) would just so happen to sync up perfectly with the Seinfeld theme.

After having achieved perfection with “To Pimp A Seinfeld,” there shouldn’t have even really been a need to produce more art as a civilization, but in this magical Seinfeld-rap continuum, there truly are no limits, so why not keep going?

oystermag.com

oystermag.com

That’s right, by dancing like a slightly watered-down version of Elaine Benes at a work party, Drake was somehow responsible for the most viral video of 2015. It gives me hope that if Drake ever shoots a “Know Yourself” video, it’ll show him running through the 6 with his woes before stopping to acknowledge how incredible he feels in his Himalayan walking shoes.

With the hypest track and biggest video already compatible with these treasures of Seinfeld lore, what more could we want, you ask? How about the most talked-about awards show acceptance speech?

thecomedynetwork.ca

thecomedynetwork.ca

God bless Kanye for giving a semi-nonsensical acceptance speech that, with the help of a laugh track and theme music, seems more like legit comedy than Kenny Bania’s 12-minute Ovaltine bit.

2015 was the year of the Seinfeld/rap collision, and now that the floodgates have opened, they shall never close again. Even the baseball gods took notice of this iconic moment by propelling Jerry’s beloved Mets to the World Series. Feels like it’s only a matter of time before Jerry gives us an “Empire State of Mind” remix with the lyric, “Shit, I made the Met hat more famous than a Met can.” He might be slightly less relevant than in the ’90s, but NYC is still Jerry’s domain, and thanks to Seinfeld‘s rap resurgence—not to mention the power of endless reruns—he’ll always be master of it in the public’s eye.

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